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Susan
Martin
“It’s
not okay to stop being
who you are in order to
make others feel okay about
who they are not.” ©
- CoCo Cheznaynay® Secret Agent of Truth &
Style©
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Confessions
of a Christmas Elf
“Keeping
up with the Joneses”
took on a new meaning in the early 1980s as many businesses
began tightening their money belts. As a conceptual
designer in seasonal art, I knew this “keeping
up with the Jones” mentality would present new creative
opportunities for the developers, property management firms
and banks who would eventually sign on as clients. While
no business wanted to appear Scrooge-like to customers or
employees - a healthy competition ensued between
the building owners and property management companies - almost
like school rivalries. Christmas décor
became my specialty.
As Charlotte's
business community grew, so did our client list, workload
and stress level. Much of the design work produced
for that season would be installed in a two-week window.
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| "The
Beehive" -
Charlotte Plaza lobby |
As the economy grew,
clients embraced creativity,
quality and uniqueness. When money flowed
and business was about building relationships and trust, “seasonal
art” replaced “holiday décor” as
the new buzzwords for corporate decorating.
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Detail
of holiday tree-
Charlotte Plaza lobby |
Each holiday season
our group of Christmas elves assembled to fabricate
and install our specialty and custom décor.
As we decorated into the late hours of Thanksgiving weekends,
we learned about efficiency,
electricity and everyone’s life. We
learned, too, what restaurants were open Thanksgiving Day
because our brains were too full of sugarplums and white lights
to enjoy breaking bread with friends and family. One year
when asked a simple “How are you?” I
launched into a laundry list of electrical puzzles, labor
woes and the beauty of having a decorating plan come together.
They said, “That’s nice.”
When office workers
arrived Monday morning after Thanksgiving, the
holidays had “magically” arrived. Exhausted
from installing close to 21 properties, our
group of Christmas elves started on our small office and home
installations.
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In-home
installations |
Every year a core group
of elves returned to help and enjoy an update on our lives.
While most of the elves helped
professionally many still found time to decorate their own
homes. These professional elves would excitedly
report on all of the decorating tricks they learned each season.
As for me, I
was like the cobbler’s kid who had no shoes.
Eventually, there was no decorating for me nor getting caught
up in gift overbuying for people who loved me. Incapable
of going “Holiday Mad,” I had no time or creativity
left. Friends and family who wanted me to
“help” them with their décor eventually
realized how burned out I was. Over time, as my guilt subsided,
I saw the gift of this season. Unlike many people, there were
no expectations of me; I could be me and people loved me anyway.
The few gifts I did give were wrapped with florist
foils and bedecked with custom clusters and expensive ribbons.
Most would open the gift and then ask me to wrap the beautiful
empty box again. Sometimes we even used the bows and clusters
on their tree.
In
the late 1990s, the economic indicators of being in a regional
banking center hit. When economic
fear arrives, creativity and consultants are the first to
go. Unfortunately, as the economy took a downturn
so did our client’s “seasonal art” budget.
Rather than sacrifice creativity
and my commitment to producing quality designs during corporate
cutbacks, I took a much-needed break to regroup.
Knowing that the economy is cyclical, I learned what elfin
stuff I was made of. In defining myself by what I
did well, conceptual design, I discovered my true values and
beliefs.
The lesson here is this:
hold on to your beliefs and
values for these are your “gifts.”
Giving of yourself for the right reasons will help prevent
your own burnout. Whatever your
passion, remember who you are, do it right and be true to
you. Think of the small things that can make
a difference and remember the “Confessions of a Christmas
Elf” this season.
Some
holiday decorating reminders:
• Calculate
how many additional holiday lights your circuits can
handle before you flip the switch.
•
Are you using the correctly rated lighting sets and
electrical cords?
• What hardware
will you need to properly install your lights and other
decorations and will the installation
and take-down be quick and simple?
If you choose to
work with a professional designer at some point, consider
the following:
• Can
you both communicate ideas (a.k.a. “being on the
same page”) and do you feel comfortable
with them?
• Ask for professional references and call them.
• Ask to see their
portfolio of other design productions.
• Do they have liability insurance?
• Gain a clear understanding
of payment rates and terms. If it sounds
too low – be cautious! Does it include dismantle?
• Discuss schedules and deadlines.
• Get it in writing.
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