Publisher's Letter
February Contributors

The Woman Behind the Woman


Decorate with Abandon
Clear a Clutterhead
Getting out of Debt
On the Strong-Willed Child
Lemon & Lime Meringue Pie
Insurance Buying Considerations

Last Year's Mistakes
Marketing Yourself
Goals & Interruptions
Communication Booster Shots
What's Your Goal Style

Royal Spirit Alive
Blossoming of Yoga
Put Your Best Face Forward
Fast Food Retailers
Lettuce is Not Enough
The New Face of the Aids Pandemic

February Fashion Tips

The Joy of Cruising

A Return to Sunday Dinner
The Princess Principle
The Respected Woman
Love at First Sight

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Booster Shots

Communications Booster Shots are quick, easy-to-implement tips designed to have an immediate and positive impact on your day-to-day communication. Think of Booster Shots as a communication inoculation -- a fast and effective antidote for poor communications. And we promise: It won't hurt a bit!

BOOSTER SHOT #1 - MAKE YOURSELF A BESTSELLER!

You are in your favorite bookstore and come upon a display of books - some bestsellers, some not. After reviewing the books ­ you choose a bestseller in which to invest your money and time based on the look, feel, and testimonials on the book cover.

Now, ask yourself, are you a bestseller? Think of your attitude and personality as your book cover. What would your reviews say about you? Would they read: Wonderful...Superb! Or, would they say something along the lines of A Rollicking Adventure...a Roller-Coaster Ride...Heart-Pounding...Keeps you Guessing till the Last Page!"?

Your attitude is your book cover! Although we've often heard, "don't judge a book by its cover," we repeatedly do it anyway. The attitude you project to those around you is used to judge your character as a whole.

Both verbal and non-verbal behaviors play a part in how you're perceived by others. Today, pay attention to the responses you receive from others. Notice their faces. Do they appear happy? Content? Or, energized to have spent time in your presence? If not, re-evaluate the cover you are presenting and begin making changes towards becoming a bestseller!

BOOSTER SHOT #2 - FACE CHECK

What is your face doing right now? Are you smiling? Grimacing? Do you look rested? Tense? Or, just plain worn out?

Think about the expression you wear when you are not thinking about it - when you least expect that others are observing. Do you display a friendly, approachable look? Or, are you unaware that your brow is furrowed or your jaw is clenched?

The way you maintain your face is a choice. Like all the other behaviors we choose to repeat daily, our facial expressions are also behaviors that, with work, can be changed.

Imagine what it would be like if someone, at various times during the day, stood in front of you with a mirror and called out, FACE CHECK! Visualize what your face looks like at different times - around different people - in different situations. Are you proud of all of the expressions you share with others?

Just for today, take notice of other people's facial expressions and make a mental note of what they are conveying. If you detect expressions in others you do not like, start your own FACE CHECK by being a model for positive facial expressions.


Susanne Gaddis, PhD, known as the Communications Doctor, is an acknowledged communications expert who has been speaking and teaching the art of effective and positive communication since 1989. Gaddis' workshops, seminars, and keynote presentations are packed with tips and techniques that can be immediately applied for successful results. Gaddis provides quality training and executive coaching for organizations, corporations, and associations across the United States.

919-933-3237