Publisher's Letter

Contributors




1. Organizing Photos:
Digital and Film
2. Stuff-flow™
3. How to Get More of What You Want in Your Life: Scarcity vs. Prosperity 

1. The Do’s and Don’ts for Creating a Business Web Site
2. Four Essential Characteristics Your Target Market Should Have

C'mon, Let's Laugh!

1. Across the Divide

2. Lett’s Set a Spell: Back to School…as a Guest Author

1. Winning Ideas from Winning Women with Paula Turner

2. The Highs and Lows of Running a Small Business

3. Shams, Shells, and Charlatans

1. Manage Your Way Out of the Pressure Cooker
2. The Power of Purpose
3. Nurturing Her Fellow Artists
Cheryl L. Weisz, author, The Artist Handbook

Do you understand?

1. Durham Parks and Recreation's Shoe Box Campaign
2. Habitat Charlotte’s Gift from the Heart Holiday Card Program

1. Mint Museums' Long Range Programs & Events Schedule

2. Mint Museums' Long Range Exhibition Schedule
3. Design Made in Africa, November 17 – January 6, 2007 McColl Center for Visual Art
4. McColl Center for Visual Art December 1, 2006 - January 6, 2007

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Lea Strickland

Shams, Shells, and Charlatans

How many times have you been casually waiting at a restaurant or coffee shop for someone to arrive for a meeting, only to suddenly recognize a former business associate? If it was a positive experience, you gladly meet, greet, and chat about the state of affairs. If it is someone who was less than ethical, didn't follow through on promises, or owes you money, the dynamic is completely different.

Do they avoid eye contact? Do you pursue contact? Do you want to ignore them? Do you want to confront them with their misdeeds?

What happens when they brazenly walk up to talk and tell you how successful they are?

Recently I crossed paths (sort of) with someone who backed out of a joint event a year and a half ago without the courtesy of actually notifying the organizer of the event. This person didn't cover the shared costs accumulated to that point as agreed, and as the lead presenter for the event left a gaping hole in the event program just weeks before the live event. The even bigger issue: the person didn't see anything wrong with this course of action; s/he simply decided to do something else.

I’m certain you have encountered people who roll through life leaving victims by the side of their road to success. Some are simply "careless" and so self-focused that they don't consider the impact. Others don't care about the impact. Still others have it as an attitude or practice that they get what they can regardless of who is hurt.

Regardless of motive (or lack thereof) the mayhem they wreak on those they leave behind can be significant. The financial, operational, and personal impact can be long lasting and far reaching. For instance, in the case of the event, the organizer scrambled to change the program and ensure that participants still received their money's worth. There was little that could be done about the benefits the person reneging on the agreement got from the promotional activities. (Indeed, while it is tempting to take out ads announcing the bad behavior, it is not a good idea!)

Unfortunately in the world we do business in, all of us at some point will be victims to varying degrees of people and/or organizations with less than stellar behavior and conduct. Recognizing this fact of life means establishing ways to do business which minimize that risk.

Here are ten recommendations:

1. Get referrals that are as objective as possible
2. Check references provided: qualifications, licensing, and other credentials
3. Seek out additional references from information on Web sites or other sources
4. Investigate the person or company via sources such as the Better Business Bureau, Secretary of State’s Office, and internet research
5. Start small—use the vendor for a small project or job—to test their ability
6. Observe, when possible—be there when the work is done
7. Get a written agreement or contract that spells out:

a. Deliverables
b. Specific responsibilities
c. Timing
d. Quality
e. Guarantees
f. Payment
g. Redress options
h. Means of contract termination
8. Check to see if the person you talk to will actually be the one doing the work or if they are the “sales” person
9. Speak up early and often if there is an issue
10. Document the resolution of any issue in detail

Lea Strickland, MBA, CMA, CFM, CBM, president and founder of F.O.C.U.S. Resources (a business management systems consulting firm that addresses the total business through financial performance), has over 18 years experience in financial and operational leadership positions with various companies including four Fortune 500 and Global 100 companies. She has worked with established and emerging companies—private and public, US and foreign-owned. She holds degrees from The Ohio State University (MBA—Accounting, Marketing and Human Resource (Change Management)) and The University of Charleston (Bachelor of Science—Finance and Business Management with technical minors in Marketing and Accounting).

As a financial leader, Lea was instrumental in obtaining funding from Deutsche Bank for a local technology growth company. She is also credited for saving over $30 million for a manufacturing operation and obtaining $97 million in funding for the expansion of that same facility. Her client and industry experience includes audit, banking, OEM automotive and tier one automotive manufacturing, electonics manufacturing, consumer products manufacturing, software, industrial textiles manufacturing, and many other industries.

In 2004, Lea was asked to be expand her consulting practice into working with government grant and contract recipients on compliance and financial control systems. The government funding-compliance consulting focuses on small technology, bio-technology, software, and bio-agriculture businesses transitioning from research and development to full commercial operations.

Ms. Strickland was also asked to develop an “On-shoring” program to provide consulting services to technology firms in Europe and Asia seeking to locate, build, and operate facilities in the United States. These innovative tele-workshops are provided via telephone and Internet to companies prior to their establishing a footprint in the U.S. market.

In addition to her consulting services, Lea is a well-known and sought-after speaker, expert panelist, workshop leader, and author on start-ups, micro-enterprise, small business, financial systems, and business issues for companies of all sizes. Since 2003, she has had over 200 articles published in journals, newsletters, website expert sites, and magazines (print and Internet-based). Her credits include:
Expert Columnist: Carolina Newswire, NC Journal for Women, Business Leader Magazine, Local Tech Wire
Book: Out of the Cubicle and Into Business
Area/Topic Expert: Entrepreneur Magazine
Contributing Writer and Advisor: Small Business Technology Magazine

Lea has been honored with the several awards including: Outstanding Young Executive in the U.S. (1989), International Who’s Who of Professional Management (1999), and Who’s Who of Executives and Professionals (2003). Currently, she is active in municipal governance, serving on the Town of Cary Zoning Board of Adjustments (2001 to the present). She has served as an expert panelist and speaker for the following community and business organizations: Council for Entrepreneurial Development, Wake County (North Carolina) Community Colleges, Institute of Management Accountants, Graduate Women in Business National Conference (2002), Executive Women Club, Fast Trac Programs, Small Business Technology Development Center (North Carolina)

In addition to her current client list, Lea (together with other business and community leaders) donates her time to establish affordable resource programs for entrepreneurs and small businesses. She is also co-hosting the North Carolina Capital Markets Exchange to aid emerging and growth businesses in obtaining growth capital.

“For Lea, it isn’t about fitting the business to the method, it’s about finding the right approach for the business.” - G. M., Electronics Manufacturer

Lea’s hobbies and interests include writing poetry and short stories; reading; piano; community services—mentoring programs; and painting (oils, acrylics, watercolor, and mixed media) landscapes, seascapes, and portraits. She also enjoys spending time with family (especially her two nieces) and friends.

Lea Strickland, MBA CMA CFM CBM
President & CEO F.O.C.U.S. Resources
104 Barcelona Court
Cary, NC 27513-4201
Main Telephone: 919.234.3960
Mobile: (919) 210-7171
Lea@focusresourcesinc.com
www.focusresourcesinc.com
   

 

Upcoming books:
Into Business Step-by-Step: Making the Key Decisions—Winter 2005
Government Grant Accounting – The Business Requirements of Government Funding—Winter 2005
Vision, Strategy, Structure - Results—2006
The 360° Enterprise—2006